SCOPEN

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Young MARKETERS

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Patrocina la Competición

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BASES DE PARTICIPACIÓN

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INSCRIPCIÓN EN LA CATEGORÍA

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JURADOS MARKETERS 2019

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CALENDARIO MARKETERS 2019

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MAYO

2019[/et_pb_text][/et_pb_column][et_pb_column type=»3_4″ _builder_version=»3.0.47″ parallax=»off» parallax_method=»on»][et_pb_text admin_label=»Estado categoría» _builder_version=»3.19.10″ text_text_color=»#ffffff» text_font_size=»19px» background_size=»initial» background_position=»top_left» background_repeat=»repeat» custom_margin=»10px|||» use_border_color=»off» border_style=»solid»]

Cerrado el periodo de inscripción.

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Young MARKETERS

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Un trabajo creativo excelente necesita de un excelente briefing. La competición Young Marketers reta los equipos de clientes para producir un briefing perfecto en 24 horas antes de presentárselo a un jurado que actúa como agencia para asesorarles.

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¿Cómo funciona la competición?

Los equipos estarán formados por dos jóvenes profesionales que estén actualmente trabajando en el departamento de márketing, comunicación o publicidad de una compañía anunciante.

Los equipos participantes deberán elaborar un briefing en formato PowerPoint con un máximo de 8 diapositivas respondiendo al reto de una causa social y dirigido a una agencia para que realice una propuesta.

El Jurado actuará como una agencia de publicidad y será representado por creativos y estrategas seleccionados por SCOPEN y las diferentes agencias patrocinadoras. Los equipos serán juzgados por la claridad y organización del briefing, el conocimiento sobre el producto y/o servicio, la exposición de los objetivos generales y los específicos de la campaña.

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Últimos ganadores del Oro

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GANADORES YOUNG MARKETERS 2018
Competición internacional

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Ana Rita Almeida
Worten
Diogo Vasques
Caixa Económica Montepio Geral

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Raisa Chakravarty
Anupama Sharma

ITC’s Personal Care Products Business

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Jill Harmon
Nathan Kwok
Commonwealth Bank of Australia

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